services

Street & filed marketing

Drive brand-to-consumer engagement with our field marketing services.

Unleash professional, trained brand ambassadors to meet and mingle with your key target audience where they live, work, and play! Our engaging field marketing teams create memorable experiences for your customers, drive results, and humanize your brand. With market research done through a notable sample size or with an extensive marketing campaign, you can expand your brand reach to your customers. Whether a pre-advertised event or a guerrilla marketing campaign, our field teams allow you to make deeper brand-to-consumer connections with face-to-face engagement.

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Our field marketing capabilities include brand ambassadors and street teams on foot or in flash mob style, with the option to use one of our popular media formats:

  • Segways: Dispensing free beverages
  • Squadad tablets for data capture, research surveys, or interactive games
  • PhotoMarketing services, including photo sharing, photo booths, on-site photo printing, and green screen technology
  • Sampling bicycles
  • Branded vehicles, like food sampling trucks or bicycle bars!

What’s Included:

No matter what type of field marketing team you choose, we provide:

  • strategic planning assistance and turnkey campaign logistics
  • fully trained field managers and brand ambassadors
  • complete, professional event management
  • same-day daily reports with qualitative and quantitative data from in-the-field
  • metric-packed proof of performance reports within 7-10 business days post-campaign

You can expect from our standard field marketing campaigns:

  • brand ambassadors per team including field management to oversee the activation
  • consecutive hours of activation per day
  • consecutive days per week
  • roughly 250 premium items distributed per brand ambassador per day, depending on the market, location, event, item, or target audience
  • daily update with photos and a recap of activity
  • customized routing and in-the-field adaptations as necessary

Wherever your audience is, that’s where we’ll go!